Understand Customer to anticipate their expectations
Detect Fashion trends and & predict demand forecast
Guarantee the availability of products and take into account the specificities of each store
A secure, intelligent, useful Big Data platform designed to address the Retail issues.
Understand Customer to anticipate their expectations
Detect Fashion trends and & predict demand forecast
Guarantee the availability of products and take into account the specificities of each store
A secure, intelligent, useful Big Data platform designed to address the Retail issues.
Understand Customer to anticipate their expectations
Detect Fashion trends and & predict demand forecast
Guarantee the availability of products and take into account the specificities of each store
A secure, intelligent, useful Big Data platform designed to address the Retail issues.
Fashion Data offers 100% business and data-led solutions, to support operational teams in this transformation
Fashion Data offers 100% business and data-led solutions, to support operational teams in this transformation
The fashion industry must radically transform
to adapt to changing consumer behaviors, give meaning to the work of each employee, better protect all players in the production chain
reduce its footprint on the planet and rediscover innovation in the fashion industry to drive profitability.
A high-performing fashion brand requires the ability to simultaneously have reliable logistics, on-trend products, the right quantities in the right stores, and a loyal customer base – increasingly digitized.
Understands customers’ behavior to anticipate their expectations
Detects fashion trends by accurately predicting demand forecasts at the best price and at the right time.
Guarantees product availability by taking into account the specificities of each store
Thanks to Store Identity we can refine the sales potential of each store, optimize stock allocation and thus speed up rotations.
DMP Excellence allowed us to activate and recruit more customers through personalized, relevant communications across all our channels. A solution in the service of performance JULES is now essential.
The Buyer Persona will allow Grain de Malice to be even more relevant in client animation and to further optimize our acquisition investments.
Thanks to Buyer Persona we have refined the knowledge of our customers and enriched it with qualitative and behavioral elements. It is a more than relevant complement to our RFM segmentation, allowing us to optimize acquisition and loyalty.
To support the data-driven transformation of fashion brands, we have developed TAILER, a Big Data platform; secure, intelligent and very practical, seamlessly integrating the issues specific to fashion.
On the program: articles, values, use cases, replays, events…
An event to discover why it is essentialto combine economic and environmental performance.
What are the new challenges for retail? How to review your RF(M) and Omnichannel segmentation? For which use cases? Which marketing campaigns are adapted to new customer journeys?
Let’s share together the initiatives, solutions, innovations and projects implemented for sustainable and agile fashion
Answer with Romain Chaumais our CEO, guest on the program Enjeux & Priorités of B SMART TV presented by Jean-Marc Sylvestre
He also explains how, thanks to data, they can become more ecological and profitable…
Discover technological advances in the field of the circular economy by exploring this analysis and the impact of solutions that work for Fashion Zero Waste, from StartUs Insights
Bpifrance le Hub and France Digitale unveil the 1st Mapping of French startups with environmental, social and economic impact. We are proud to be one of these startup, in the Supporting Organizations category, that help make the world a better place!
Optimize my budget by targeting only the customers and prospects that are likely to convert in order to generate more incremental margin on each marketing campaign.
No surprises, the titles explains everything. Indeed the articles of our blog combine unique information on the world of fashion and data. We explain to you our history, our offers, our challenges, our solutions and all our victories. Take a look, it’s worth the detour.
Find all the major market information concerning Data, Fashion and Zero Waste
Did you miss an episode? Watch the replays of our webinars whenever you want
They talk about us in the press, come see what they say about us
[Etude] 🌿 #Greenwashing : le public encore très méfiant à l'égard des marques de #mode. En effet seulement 35% des répondants affirment être susceptibles de... Read more
🏁 Top départ pour les soldes d'hiver 2023 Contexte marché de la mode ? Enjeux pour les marques ? Comportements clients ?... by @FNW_FR #RetailMode #SecteurTextile... Read more
🛍️ De plus en plus de #DNVB choisissent d'ouvrir une boutique physique. La #boutique physique deviendrait-elle un passage obligé pour ces #marques 100% digitales... Read more
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