Loader

SOLUTIONS

100% Business Lines and 100% Data solutions, customer-centric, product, supply and store, to transform the Business Model of Fashion brands.

CUSTOMER

Understand customers to anticipate their expectations, better serve them, accompany them in their path-to-purchase and strengthen their loyalty

Persona

BUYER PERSONA

Build Buyer Personas that mix all customer data, enriched with exogenous data, to model consistent groups of customer profiles that need to be animated differently.

UX

CUSTOMER EXPERIENCE

Score the expectations and needs of each customer/visitor in order to provide an individualized and contextualized user experience essential to a lasting engagement with the brand.

circulation

BRANDS CIRCULATION

Identify customers circulating between multiple brands to build “twin” segments of profiles with high potential for conversion into complementary brands.

 

omnichannel

OMNICHANNEL LIFE CYCLE

Support each consumer in their path-to-purchase in order to stimulate the use of all sales channels (Web – Store) and increase the number of omnichannel customers.

 

Dmp

DMP EXCELLENCE

Deploy, into your DMP, the best practices and the most cost-effective activation scenarios to maximize the Online and Offline revenue generated by digital campaigns.

 

 

Loyalty

LOYALTY PROGRAM

Energize the efficiency of loyalty programs by analyzing their actual contribution according to the customer profile to optimize generosity on profitable and truly loyal devices.

 

 

PRODUCTS

Detect fashion trends & predict demand forecast in order to produce just the good quantities, at the best price and at the right time.

macro-trend-picto

FASHION TRENDS

Detect trends that will make fashion for future collections by analyzing social media, identifying influencers and surveying the opinions of the best customers.

demand-forecast

DEMAND FORECAST

Estimate, from the start, the sales of future collections, in terms of product-size-color, in order to adjust commitments, optimize manufacturing costs and strongly reduce unsold.

repeat order

REPEAT ORDER

From the first days of sales, adjust the life cycle of each reference, and detect products that need to be relaunched in manufacturing to avoid breaks on the best products.

SUPPLY and STORES

Guarantee product availability taking into account the specifics of each store for optimal flow rate and minimum breakage rate

smart-stock-level-icon-number

SMART STOCK LEVEL

Intelligently and automatically each store’s target inventory for each reference, size, color and dispose of the right quantities in the right place.





order-prioritization-icon-number

ORDER PRIORITIZATION

Calculate a priority level for each order to make the best decisions to get products to the right places, the right times and the best prices.

 

 

 

 

store-identity-icon

STORE IDENTITY

Contextualize communication and take into account the competitive environment. Characterize and quantify the unique features and specifics of each store in order to adapt offer, adjust stocks, put communication into context and take competition and the local market into account.

SIGN UP FOR OUR NEWSLETTER

Receive our news on fashion and data

WHERE TO FIND US

Paris

28 Rue du Sentier
75002 Paris

Lille

1 John Hadley Street
59650 Villeneuve-d’Asq

WHERE TO FIND US

Paris

28 Rue du Sentier
75002 Paris

Lille

1 John Hadley Street
59650 Villeneuve-d’Asq

Follow us on twitter

Keep up to date with our news