Understand customers to anticipate their expectations, better serve them, accompany them in their path-to-purchase and strengthen their loyalty
Build Buyer Personas that mix all customer data, enriched with exogenous data, to model consistent groups of customer profiles that need to be animated differently.
Score the expectations and needs of each customer/visitor in order to provide an individualized and contextualized user experience essential to a lasting engagement with the brand.
Identify customers circulating between multiple brands to build “twin” segments of profiles with high potential for conversion into complementary brands.
Support each consumer in their path-to-purchase in order to stimulate the use of all sales channels (Web – Store) and increase the number of omnichannel customers.
Deploy, into your DMP, the best practices and the most cost-effective activation scenarios to maximize the Online and Offline revenue generated by digital campaigns.
Energize the efficiency of loyalty programs by analyzing their actual contribution according to the customer profile to optimize generosity on profitable and truly loyal devices.
Detect fashion trends & predict demand forecast in order to produce just the good quantities, at the best price and at the right time.
Detect trends that will make fashion for future collections by analyzing social media, identifying influencers and surveying the opinions of the best customers.
Estimate, from the start, the sales of future collections, in terms of product-size-color, in order to adjust commitments, optimize manufacturing costs and strongly reduce unsold.
From the first days of sales, adjust the life cycle of each reference, and detect products that need to be relaunched in manufacturing to avoid breaks on the best products.
Guarantee product availability taking into account the specifics of each store for optimal flow rate and minimum breakage rate
Contextualize communication and take into account the competitive environment. Characterize and quantify the unique features and specifics of each store in order to adapt offer, adjust stocks, put communication into context and take competition and the local market into account.
Intelligently and automatically each store’s target inventory for each reference, size, color and dispose of the right quantities in the right place.
Calculate a priority level for each order to make the best decisions to get products to the right places, the right times and the best prices.
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75002 Paris
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59650 Villeneuve-d’Asq
28 Rue du Sentier
75002 Paris
1 John Hadley Street
59650 Villeneuve-d’Asq
Keep up to date with our news
🏷️ Soldes: quel accueil des Français pour cette période de rabais décalée ? L'étude YouGov montre que 59% d’entre eux comptent bien profiter des soldes d’hiver surtout pour de l'habillement à 76%
https://bit.ly/3qnmeg2
#retail #fashion #mode #store #ecommerce
👕 Décryptage des tendances : ce qui va cartonner en boutiques à l’été 2021
https://bit.ly/35RPZh3
👉 Et pour prévoir finement vos ventes : découvrez notre solution Demand Forecast !
#mode #fashion #tendance #TendanceFashion #TendanceMode
🛍️ Pourquoi nous aurons toujours besoin des #magasins physiques ?
https://bit.ly/35A2X2R
#retail #store #ExperienceClient #ecommerce #omnicanalité #RetailTech #StoreIdentity
🌱 2021 l’année du #Good ? 5 raisons d’y croire !
https://bit.ly/3oEU67t par @Thegoodfr
#ConsommationResponsable #RSE #local #recycling #upcycling #Green
[💻 J-7] Il est encore temps de vous inscrire à notre webinar Demand Forecast une application qui permet d'estimer finement les ventes de vos futures collections
🗓 RDV le 21/01 à 10h
Pour s'inscrire 👉 https://bit.ly/39uRra3
#product #prediction #IA #Fashion #DemandForecast
[Etude] #Data, le nouvel or bleu des entreprises | Elle représente une ressource essentielle dans la course à la compétitivité et c’est d’autant plus vrai dans un contexte de crise...
https://bit.ly/2MYW8BF
#analytics #decisionnel #BI #BigData #CollecteData #DataQuality
[🌍Event Online] #Fashion Green Days : participez à ces journées dédiées à la #modecirculaire & retrouvez-nous lors de la table ronde : "Des solutions FAST & GREEN" avec @_tekyn_ & De Rigueur Group ...
Pour s'inscrire -> https://bit.ly/2LsV1JT
#FGDAYS #FGDAYS2021 #FastGreen
#Retail : Les ventes de vêtements évitent le pire grâce à Internet
👉Le marché de la #mode devrait reculer de 17 % en 2020, selon @IfmParis Il a perdu en 1 an autant qu'en 12 ans. La progression du #eCommerce a limité la casse.
http://sco.lt/5B5QUy v @LesEchos
![Image for the Tweet beginning: [💻 J-7] Il est encore](https://pbs.twimg.com/media/ErrY8uYXUAA1trS.jpg)
![Image for the Tweet beginning: [Etude] #Data, le nouvel or](https://pbs.twimg.com/media/ErmO5dmXUAAjFwC.jpg)
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